The rooms are spotless, the property is ready, but no one’s checking in. It’s frustrating, right? Those gap nights—like unfilled seats at a concert—are opportunities slipping through your fingers.

But what if you could turn those overlooked nights into a steady revenue stream? Enter the Orphan Nights Dashboard, your new command center for filling those tricky gaps and tracking how much extra revenue they bring in.

Orphan Nights Journey So Far

A few weeks ago, we introduced the Orphan Nights feature—a game-changer designed to help you optimize those hard-to-book nights. Early adopters were thrilled to see bookings rolling in, but something was missing: a way to measure success.

That’s where the Orphan Nights Dashboard comes in. With this tool, you’ll have all the data you need to see exactly how much those offers are earning you. From understanding guest behavior to refining your approach, the dashboard gives you the insights to make every orphan night count.

What’s Inside the Dashboard?

Think of the Orphan Nights Dashboard as the nerve center of your gap night strategy. It’s more than just pretty charts—it’s actionable data, presented in a way that makes sense. Here’s what you’ll find:

  • Monthly Performance Metrics: See how your orphan nights are stacking up over time
  • Offer Insights: Track how many offers INTO has sent automatically on your behalf
  • Guest Responses: See which offers led to extended stays
  • Revenue Impact: Calculate the extra income you’re generating from orphan night bookings

Curious about the nitty-gritty details? Hover over any chart, and boom—detailed stats at your fingertips.

Turn Data into Decisions

Imagine your dashboard reveals that guests respond best to offers with a time-sensitive discount. Or maybe the data shows that a more personalized tone is driving better results. These insights aren’t just interesting—they’re transformative.

With the Orphan Nights Dashboard, you can:

  • Sort Data Easily: Filter by listing, date, or even template type to zero in on what matters most.
  • Celebrate Your Wins: Track which offers are being accepted and why.
  • Spot Patterns: Identify which strategies are turning gap nights into booked nights.
  • Refine Your Approach: Use what you learn to make data-backed decisions—no more guessing.

The result? A smarter, more effective orphan night strategy that drives results.

Why It Matters

Let’s get real—empty nights don’t just cost you revenue; they impact your bottom line and overall property efficiency. The Orphan Nights Dashboard is your solution, helping you:

  • Visualize the impact of every orphan night booking.
  • Understand which messages make guests extend their stay.
  • Quantify the additional revenue you’re generating.
  • Continuously improve your strategy for even better results.

Every data point is a chance to learn, adapt, and grow your business.

Make It Work for You

The dashboard isn’t just a static tool—it’s a resource you can actively use to refine and optimize. Here’s how to make the most of it:

  • Check It Regularly: Stay informed about how your strategy is performing.
  • Analyze Trends: Pay attention to what’s working and where there’s room for improvement.
  • Tweak Your Messages: Use insights to test new approaches and improve engagement.
  • Watch the Numbers Grow: The more you optimize, the more revenue you’ll see.

Ready to Optimize Your Orphan Nights?

The Orphan Nights Dashboard is ready to help you track, analyze, and refine your gap night strategy. Log in to your INTO Customer Portal today and unlock the power of data-driven decisions.

Need help getting started? Our team is here to guide you through every step. And here’s a pro tip: Start by focusing on the offers that got accepted. The strategies that work there might just work everywhere.

Turn your empty nights into opportunities, and let us know how it’s working for you. We love celebrating your success stories!

Pro Tip: Start by looking at the accepted offers. What's working there might just work everywhere else too.